1913/00/00 ・広告代理店の営業広告
・「CutOuts」というロゴの製作見本紹介 朱印あり（No,32） Cut Outs
Partridge & Love Ltd BRISTOL

These Badges as made at the recent Exhibition will be sent post free on request, or of our ::
LONDON REPRESENTATIVE:
Mr. F. SWALLOW
36 & 38, SOUTHAMPTON STREET, LONDON

SHOWCARDS
IT will be admitted that in the economy of advertising, the Showcard occupies an important place- it either considerably adds to the selling force of a campaign, or is so much dead weight and practically unremunerative.

If a Showcard is to render the fullest measure of assistance it must be a real selling force- and must be so acceptable to the retailer as to convince him of its right to a prominent position in his windows. Unless this primary object be achieved its message will not be conveyed to the possible purchase of your goods.

Consider for a moment the great expense often incurred in the production of a Showcard of what we may term the “old school” type- yet too frequently a nuisance to the shopkeeper on account of its size, its way of blotting out valuable light, its extraordinary capacity for concealing from sight the very goods desired to be sold- hence its speedy relegation to an obscured position, and shortly, entire disappearance. Think of the loss this means- and then remember it need not be.

The Showcards in which we specialise strongly appeal to the retailer in consequence of their convenient size, elegance, handiness, and effectiveness. In no way do they obstruct light or the free exhibition of goods, but are so readily placed, so easily handled, that they are valuable aids in designing a forcible display. They are, in fact essential to the up-to-date retailer, and without doubt, are the “Modern Showcards for Modern Needs.”

This is no exaggeration- we have ample testimony from some of the most experienced advertising firms in the Kingdom. Our orders come from keen buyers, critical judges, experts in the art of publicity.

It is not possible by the means of reproduction here employed to convey an adequate idea of the attractive appearance of the specimens selected, specially the dainty light and airy elegance of our work in Gauze Showcards. This can be realised only by an inspection of actual specimens.

To strive to be original- to give the best value for money- to aim at nothing less than the entire approval of our customers- are the ideals we constantly keep before us, and every member of our staff is encouraged to do his utmost to ensure that these results shall be attained.

If you favour us with an enquiry our utmost energies will be immediately exerted to place before you suggestions worthy of your careful consideration. We are ready, willing, and anxious to demonstrate our capabilities- why not afford us the opportunity now?

We have a Special Department for the Designing ::: ::: and making-up of Dummy Displays. Lack of Space prevents us illustrating many of these, but we show here a few reproductions taken at haphazard from amongst the number we have recently supplied::: :::

Our Record for Successful Window
Dressing Schemes is Unique

An abridged reprint of our Exhibition Souvenir Partridge & Love, Ltd.
Showcard Specialists :: Bristol